Company Blog

The Celtra Company Blog is where we make announcements, share with you our expertise
on rich media mobile advertising, industry trends, partner programs and much more

  1. Format follows function: Shaping the next generation of display ads

    October 20, 2014 Written by Natan Nikolic

    Every new medium is inevitably shaped by the forms of its closest predecessors. To establish more suitable conventions for its purpose we must first understand its nature and potential.

    Category: Digiday

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  2. Using Creativity to Gain Practical Knowledge: Automation Testing of Web Applications

    October 14, 2014 Written by Robert Sedovšek

    The goal of this joint project with the Faculty of Computer and Information Science, University of Ljubljana was to improve Celtra’s tools and services for testing, reduce the amount of manual testing and detect errors before they’re potentially seen by users.

    Category: Research

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  3. Yes, the iPhone 6 could reboot mobile ads. Here’s why.

    September 12, 2014 Written by Celtra

    iPhone 6

    The fanboys flocked. The tech press praised. (Well, mostly.) On Tuesday, Apple introduced the long-awaited iPhone 6, the company’s first new smartphone model since iPhone 5’s debut two years ago. In fact, Apple announced two new iPhone 6 models — both with larger screens and faster A8 processors.

    Category: Digiday

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