Celtra In The Media

See what’s been said about us in the media.

  1. Mobile Marketing Magazine - December 15, 2014

    Mobile Video Ads Had a 41.5 Per Cent Completion Rate in Q3

    41.5 per cent of users who engaged with a mobile video ad during Q3 2014 completed it, according to figures from rich media ad firm Celtra.

    Read full article

  2. Marketing land - December 11, 2014

    Though Less Effective, Standard Banners Still 97 Percent Of Mobile Display

    There are multiple ad unit types that are more effective than standard mobile banners. However the latter still comprises an amazing 97 percent of US mobile display advertising.

    Read full article

  3. Mobile Marketer - December 8, 2014

    Fox Digital Entertainment offers mobile game to excite film fans

    Mobile enables the entertainment industry to raise awareness for its productions in a variety of unique ways.

    Read full article

  4. Mobile Commerce Press - November 7, 2014

    Mobile ads with interactive components are the most successful

    Matevz Klanjsek, the chief product officer at Celtra, said that “Gaming ads are advertisements that use gameplay and/or gamification mechanics as a core of their user experience,” adding that “Most often, these ads look like branded minigames served into an ad placement.

    Read full article

  5. Media post - November 7, 2014

    Gamified Ads Boost Engagement and Click-Through

    Mobile advertising is a multibillion-dollar business, and one company thinks it will grow even further when marketers learn to turn their promotions into games.

    Read full article