News & Events

  1. February 14th, 2012

    Celtra Emerges as Leading Rich Media Platform for Mobile

     AdCreator Adopted as Platform of Choice by Leading Agencies, Ad Networks, and Publishers Globally

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  2. January 10th, 2012

    Addictive Mobility Partners With Celtra For Socially Targeted Creative Campaigns

    Addictive Mobility announces a new partnership with Celtra Inc., an industry leader for rich media advertising and analytics across mobile devices. The new initiative will allow both parties to strengthen their efforts in mobile social advertising in the North American market.

  3. November 16th, 2011

    Celtra and Akamai Partner For Global Delivery of Mobile Rich Media Ad Formats

    Celtra Inc., the provider of the industry's most popular self-service platform for rich media advertising and analytics across mobile devices, today announced that it has joined Akamai Technologies, Inc.’s NetAlliance Partner Program. Celtra's involvement in the NetAlliance Partner Program will support the company's ability to deliver the best possible user experience within rich media ads across mobile devices. By leveraging Akamai’s leading cloud platform, Celtra will further optimize the performance of its various rich media ad units for its customers around the world.

  4. October 18th, 2011

    Celtra Introduces New Ad Products to Make All Mobile Ads Rich

    Celtra Inc., the provider of the industry's most widely used self-service platform for rich media advertising and analytics across mobile devices, today announced the launch of its new ad products that make rich media advertising experiences accessible and affordable to all advertisers. Available as an animated banner or a single page expandable ad, Celtra's Simple Rich Media Ads engage mobile users with their rich capabilities and drive results for advertisers. Initial campaigns using the new ad formats have generated engagement rates as high as 20 percent.

  5. October 4th, 2011

    Celtra Appoints Walt Doyle as New Board Member

    Celtra Inc., the provider of the industry's first self-service platform for rich media advertising and analytics across mobile devices, today announced the addition of Walt Doyle to Celtra’s Board Of Directors. Mr. Doyle is the president and CEO of WHERE, Inc. the developer and publisher of the award winning services WHERE.com and the WHERE ads network, and North America’s leading location-based media company.  Earlier this year Mr. Doyle successfully navigated WHERE to a purchase by eBay (Nasdaq: EBAY) subsidiary, PayPal.    

  6. July 19th, 2011

    Celtra launches in Europe with Agencies, Mobile Ad Networks and Publishers

    London, July 19, 2011 - Celtra Inc, the U.S. provider of the industry's first self-service platform for rich media advertising and analytics across mobile devices, today announced it is open for business in Europe with offices in the UK and Slovenia. Through partnerships with media agencies, publishers and ad networks, Celtra has crossed the Atlantic, bringing its popular mobile rich media AdCreator platform to advertisers.

  7. June 16th, 2011

    Celtra Announces Major Upgrade to AdCreator, the First Truly End-to-End, Self-Service Mobile Rich Media Ad Platform

    NEW YORK, June 16, 2011 – Celtra, the premier rich media mobile advertising company, today will announce at the MMA Forum in New York the availability of AdCreator 2.0, the first end-to-end, self-service mobile rich media ad platform. AdCreator uniquely empowers publishers and agencies to build, manage, measure and optimize rich media campaigns that run across multiple smartphones and tablets and can plug-and-play on the broadest range of ad servers, ad networks, mediation layers, demand side and supply side platforms. 

    "Where's creative team has been using AdCreator to rapidly create innovative and engaging rich media ad units for our advertisers," said Walt Doyle, Chief Executive Officer of Where, Inc. "AdCreator's extensive ad formats and analytics provide us with better rich media options to maximize mobile revenue and user engagement."