Celtra is pleased to announce that our very own Gefen Lamdan was awarded the 2018 Interactive Advertising Bureau (IAB) Service Excellence Award in recognition for “serving as Supporting Member of the IAB Mobile Center of Excellence, and for preparing an insightful blog post that specifically addressed how the IAB New Ad Portfolio is a force for good in the creative domain of mobile advertising.
Anna Bager, Executive Vice President of Industry Initiatives at IAB, said, “[The recipients of the award] have undoubtedly left a mark on the industry with their thought leadership and innovative solutions for digital video, DOOH, mobile, advanced TV, and more—all of which will help continue to shape and advance the power of interactive.
About Gefen Lamdan
Gefen Lamdan is SVP, Product at Celtra, and oversees publisher and technology partner integrations and rich media ad formats at Celtra. She has over 12 years of experience in creating digital ad products that engage and delight consumers. Prior to Celtra, she was responsible for Mediamind’s mobile and emerging products strategy.