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Outstream Video Ad Formats

The revolutionary
new way
of
brand storytelling
with mobile
video ads

Expand your traditional
video advertising inventory
with an outstream ad
experience specifically
designed for mobile.

Outstream Video
Ad Formats

Reaching consumers with video ads on their mobile devices is tough, so arm yourself with the best tools to raise the creative stakes.

The groundbreaking Outstream Video Ad Formats from Celtra introduce a visual language that is fully aligned with the way digital natives consume content on their phones. The vertical formats, the fast-paced edits, and the unique video and text combinations keep the user engaged, and empower brands with a revolutionary new way of storytelling.

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Vertical Video Interstitial

A high impact interstitial creative that delivers the ultimate branding experience.

Preview

Vertical Video Pagebreak

Impactful, but polite. The gold standard for vertical video, providing superb quality and reliability.

Preview

Vertical Video Interscroller

The power of Pagebreak topped with a premium user experience and tailored aesthetic.

Preview

Classic Video MPU

A slightly more familiar, traditional format that fits right into existing, standard 300x250 placements.

Preview

Classic Video Pagebreak

The edge to edge video elevates Classic Video Pagebreak to a more cinematic, premium looking version of the MPU.

Preview
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Superior UX

Carefully crafted UX for polite, attractive and functional ads

Polite ad introduction with a gradual visual transition makes the creative much less interruptive

1/4

Video starts playing only when 70% of the ad is in view, which makes the formats super friendly and helps viewability

2/4

Countdown timer draws attention to the short video length and improves completion rates

3/4

Users can simply scroll down the page to dismiss the video and continue viewing the site’s content

4/4

Polite ad introduction with a gradual visual transition makes the creative much less interruptive

1/4

Video starts playing only when 70% of the ad is in view, which makes the formats super friendly and helps viewability

2/4

Countdown timer draws attention to the short video length and improves completion rates

3/4

Users can simply scroll down the page to dismiss the video and continue viewing the site’s content

4/4

Instant loading

Dramatically faster loading yields more video starts and completions

CELTRA
0.75s

Proprietary Celtra video technology enables instant loading across WiFi, LTE/4G and 3G.

OTHERS
8.29s

Slow loading makes users run for the hills. Would not recommend.
1/5 stars.

High quality playbacks, including retina fonts and crisp images

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Top-notch AdCreator video analytics available for all formats

Measure the true effectiveness of Outstream Video Ad Formats with our actionable insights. Learn not only how your campaign is performing, but also the reasons behind the results so you always know how to improve.

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All standard IAB video metrics VAST/VPAID compliant

Tracking easily reported to 1st/3rd party ad servers

Reliable video viewability tracking